With e-books and digital subscription of magazines and newspapers becoming the brand new hot, many are sending off the message that print is gradually losing or has even already lost to its digital counterpart, while others argue that print is much from dead. Take into account that, being one of the most leading manufacturers of printers, HP took the "print is dead" claim quite personally -- and maybe too literally. How so? Well, the corporate commissioned a project that got participants within the US, India and Singapore to live without printed materials -- including newspapers, books, labels, packaging, ID cards or even some clothes -- for 2 days. Keep in mind that, those folks struggled really badly, but HP certainly proved that "the role of print is vastly underestimated" and that "true print deprivation was impossible."
In the event you think that's an overkill, just you wait: HP and renowned photographer Chase Jarvis even went so far as getting a Wisconsin town called Spring Green to undergo an analogous experiment, but for a duration of 7 days. All the project may be presented in a video documentary called 7 Days Without Print, and just before its premiere at Guggenheim Museum in Big apple on June 14, we were shown an exclusive trailer for said movie at HP's Global Influencer Summit in Shanghai. For the sake of these poor participants, do take a look at the clip right after the break.
Update: Sorry folks, but we've been asked to take away the trailer as it is not ready for public viewing yet, but we'll submit the official version once it's out.
From WhatNewsToday.net
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